Yeah something tells me scheduling coordination and planning aren't William Osman's strongest skills.

The group really needs to hire a long term secretary that understands engineers and content creation.

I feel like everything about this event is about quality over quantity which is incredibly rare these days & likely what most participants & attendees value about the event. Adding a lot of professionalism to it is going to dilute that aspect.

(& no quality!=production value)

The target audience is people who watch a lot of YouTube maker content.

He’s been advertising the conference constantly for months, not just a couple days before.