> When we work on making our devices accessible by the blind, I don’t consider the bloody ROI
Tim Cook, 2023:
> Lawyers suggested Cook himself was involved with how the warning to App Store customers would appear, recommending an update to the text that appears when the external links were clicked. In one version, that link warned customers they were “no longer transacting with Apple.” Later, the link was updated to subtly suggest there could be privacy or security risks with purchases made on the web.
By "one action" you mean the systematic war against 3rd party app stores and payments in the EU and elsewhere? By actions like this they made them so unappealing they basically destroyed any chance of success. Very anti-competitive and nasty behaviour, I think.
It is. We need to stop holding up these mortal men as saviors, especially those that have no qualms working with tyrants across the globe. The only reason Apple cares about a11y is due to being legally compelled to by the ADA. Maybe uphold the US activists that fought to make accessibility a thing the people of the United States cares about and enshrined into law (fun fact, this went on to inspire other countries to pass ADA like legislation as well).
Also a11y lawsuits are not only a great way to make an easy $10k a pop, it's a even better way to organize with your local legal teams. They always like easy money IME.
Oh don't forget that you can get sued for the same violation multiple times by different people at once, nice way to collect some money and if you want to attack big tech.
He micro-managed minimizing the cost of developers using third party payments in apps, so his nonchalance to ROI is likely overstated - or changed significantly since 2014.
> When we work on making our devices accessible by the blind, I don’t consider the bloody ROI
Tim Cook, 2023:
> Lawyers suggested Cook himself was involved with how the warning to App Store customers would appear, recommending an update to the text that appears when the external links were clicked. In one version, that link warned customers they were “no longer transacting with Apple.” Later, the link was updated to subtly suggest there could be privacy or security risks with purchases made on the web.
https://techcrunch.com/2025/02/24/apple-exec-phil-schiller-t...